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Bachelor of Business Administration

  • Eligibility Eligibility

    Senior Secondary Schooling

  • Duration Duration

    36 Months

  • Scholarship Total Program Fee

    $12000

  • Accreditation Accreditations

    Accredited by leading bodies

BBA Program Overview

The Bachelor of Business Administration (BBA) is a comprehensive undergraduate program designed to provide students with a solid foundation in business management. This program allows each student to gain the required skills and knowledge associated with finance, marketing, human resources, and operations. Additionally, after completing the BBA, one can take the next step and get a higher education, like an MBA degree. The BBA program helps individuals develop a strong business foundation and make a successful career in this industry.

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About Bachelor of Business Administration Program

The Bachelor of Business Administration (BBA) is a comprehensive undergraduate program designed to build a strong foundation in business management. This 36-month program helps students learn various important skills, such as finance, marketing, human resources, and operations. These skills help them understand the business world.

Furthermore, the blend of theory and practical concepts helps individuals learn various concepts that prepare them for multiple job roles. The expert faculty teaches each concept to students in the perfect manner which later helps them in completing higher education like MBA.

Students gain practical experiences through internships and case studies, which enhances the ability to deal with real-life business situations. Those who graduate from this program are able to step into the business world and start an exceptional career path.


Why choose our Program?

Individuals avail of various benefits when they decide to pursue an BBA.

Recognized Globally

The BBA is an internationally recognized degree, and it allows students to make their careers around the world.

Trained Faculty

During the course, students learn from experienced faculty members who bring expertise and industry experience to the table.

Future-Ready Curriculum

Our BBA program is curated to meet the present demands of the business world. The curriculum focuses on the latest trends and practices, which prepares students to excel in the job market.

Integrated Learning Mode

The right blend of theory and practical training ensures that students learn enough during these three years. Additionally, students gain hands-on experience through projects, internships, and industry case studies.

BBA Program Syllabus

The Bachelor of Business Administration is divided into three years, and each year covers multiple modules. Refer to the table below to learn about the modules being taught during these years.

Below Mentioned Are The Modules Included -
  • ➠ 1st Year Syllabus
  • ➠ 2nd Year Syllabus
  • ➠ 3rd Year Syllabus
Year 1: Foundation Year (60 ECTS)
Course Name ECTS Credits
Core Courses (Compulsory)
Introduction to Business Management 6 ECTS
Accounting Principles 6 ECTS
Business Mathematics 6 ECTS
Business Communication 6 ECTS
Business Law 6 ECTS
Introduction to Marketing 6 ECTS
Organizational Behavior 6 ECTS
Fundamentals of Leadership 6 ECTS
IT for Business 6 ECTS
Elective Courses
Personal Development and Self-Management 6 ECTS
Cross-Cultural Communication 6 ECTS
Year 2: Specialization & Advanced Topics (60 ECTS)
Course Name ECTS Credits
Core Courses (Compulsory)
Financial Management 6 ECTS
Business Research Methods 6 ECTS
International Business 6 ECTS
Human Resource Management 6 ECTS
Marketing Strategies 6 ECTS
Entrepreneurship and Innovation 6 ECTS
Digital Transformation in Business 6 ECTS
Strategic Management 6 ECTS
Specialization Courses (Choose one of the following tracks)
+ Track 1: Leadership & Organizational Development 24
Leadership Theories and Practices 6 ECTS
Conflict Management and Negotiation 6 ECTS
Organizational Culture & Change Management 6 ECTS
Advanced Leadership Skills 6 ECTS
+ Track 2: International Business 24
Global Economics 6 ECTS
International Trade & Finance 6 ECTS
Global Marketing and Branding 6 ECTS
Cross-cultural Management 6 ECTS
+ Track 3: Finance & Investment Management 24
Corporate Finance 6 ECTS
Investment Analysis & Portfolio Management 6 ECTS
Risk Management & Insurance 6 ECTS
Financial Markets and Institutions 6 ECTS
+ Track 4: Hospitality & Tourism Management 24
Hospitality Industry Trends 6 ECTS
Sustainable Tourism Development 6 ECTS
Event and Conference Management 6 ECTS
Customer Experience in Hospitality 6 ECTS
+ Track 5: Marketing & Digital Marketing 24
Consumer Behavior 6 ECTS
Digital Marketing Strategies 6 ECTS
Social Media Marketing 6 ECTS
Brand Management 6 ECTS
+ Track 6: Business Innovation & Entrepreneurship 24
Business Model Innovation 6 ECTS
Startup Ecosystems 6 ECTS
Creative Problem Solving 6 ECTS
Entrepreneurial Finance 6 ECTS
+ Track 7: Psychology in Business 24
Industrial-Organizational Psychology 6 ECTS
Behavioral Economics 6 ECTS
Consumer Psychology 6 ECTS
Leadership and Motivation 6 ECTS
Year 3: Application, Internship, & Capstone Project (60 ECTS)
Course Name ECTS Credits
Core Courses (Compulsory)
Strategic Decision Making 6 ECTS
Business Ethics and Corporate Social Responsibility 6 ECTS
Innovation & Change Management 6 ECTS
Legal Aspects of Business 6 ECTS
Elective Courses
Digital Transformation and Future of Work 6 ECTS
Business Analytics & Data Interpretation 6 ECTS
Managing International Teams 6 ECTS
Internship/Practical Experience
Internship or Real-World Business Simulation Project 6 ECTS
Final Project
Capstone Project/Thesis 12 ECTS

Syllabus for BBA in Governance, Public Administration, International Relations, and Political Science

  • ➠ 1st Year
  • ➠ 2nd Year
  • ➠ 3rd Year
Year 1:
Course Title ECTS Course Description
Introduction to Public Administration 6 ECTS Overview of governance structures, the role of government in policy-making and public service.
Introduction to Political Science 6 ECTS Political ideologies, electoral systems, and government structures (executive, legislative, judiciary).
Economics for Governance 6 ECTS Basic economic principles, public finance, and economic policies in governance.
International Relations Theory 6 ECTS Major theories of international relations, global actors, and international diplomacy.
Research Methods in Political Science and Governance 6 ECTS Quantitative and qualitative research methods, ethics, and methodologies in political research.
Political Philosophy 6 ECTS Classical and modern political thought, justice, liberty, equality, and ethical issues in politics.
Year 2:
Course Title ECTS Course Description
Comparative Politics 6 ECTS Comparative analysis of political systems, political culture, and political economy across nations.
Public Policy and Administration 6 ECTS Policy formation and analysis, role of bureaucracy in policy execution, and administrative reforms.
International Law and Governance 6 ECTS Introduction to international law, international organizations, and global governance.
Human Rights and International Relations 6 ECTS International human rights law, global human rights issues, and political implications.
Global Political Economy 6 ECTS Economic theories, global trade systems, financial markets, and international institutions.
Governance and Development 6 ECTS Sustainable development, development policies, and case studies on development issues (poverty, inequality, climate change).
Year 3:
Course Title ECTS Course Description
International Organizations and Diplomacy 6 ECTS Structure and functions of international organizations (UN, EU), diplomacy, and peace-building.
Public Administration and E-Governance 6 ECTS Digital transformation in public administration, e-governance systems, and challenges in online public services.
Foreign Policy Analysis 6 ECTS Approaches to analyzing foreign policy, national security, diplomatic relations, and case studies.
Global Environmental Governance 6 ECTS Environmental policies, international cooperation, and environmental agreements (Paris Agreement, Kyoto Protocol).
Leadership in Public Administration 6 ECTS Leadership theories, ethical leadership, and managing public sector organizations.
Capstone Project/Internship 12 ECTS Practical work experience or research project applying theoretical knowledge to real-world governance issues.

BBA in LLM Program in International and European Law

  • ➠ 1st Year
  • ➠ 2nd Year
  • ➠ 3rd Year
Year 1:
Course Title ECTS Course Description
Introduction to International Law 6 ECTS Principles of international law, sources, treaties, customary law, and dispute resolution.
European Union Law 6 ECTS Constitutional framework of the EU, functioning of EU institutions, and EU law's relationship with member states.
International Human Rights Law 6 ECTS Universal Declaration of Human Rights, enforcement mechanisms, and role of international courts in human rights.
International Trade Law 6 ECTS WTO regulations, trade agreements, disputes, and regional trade organizations' impact on global markets.
Research Methods in International Law 6 ECTS Legal research techniques, case law analysis, and writing legal briefs and academic papers.
European Constitutional Law 6 ECTS Evolution and principles of constitutional law in the EU, relationship with national legal systems, and subsidiarity.
Year 2:
Course Title ECTS Course Description
International Criminal Law 6 ECTS ICC and ad hoc tribunals, international crimes, prosecution, defense, and jurisdiction in international criminal courts.
Environmental Law and Policy 6 ECTS International environmental agreements, EU environmental laws, climate change, and sustainable development.
International Humanitarian Law 6 ECTS Geneva Conventions, laws of armed conflict, and role of the UN in humanitarian law enforcement.
EU Competition Law 6 ECTS Legal framework of competition in the EU, anti-competitive practices, and case law in EU competition law.
International Dispute Resolution 6 ECTS Methods of resolving international disputes (arbitration, mediation, litigation) and state responsibility.
International Law and the Use of Force 6 ECTS Legal basis for the use of force, role of the UN Security Council, self-defense, and humanitarian intervention.
Year 3:
Course Title ECTS Course Description
Advanced EU Law and Integration 6 ECTS History of European integration, EU governance, legal order, and EU’s role in international law and external relations.
International Law and Technology 6 ECTS Cybersecurity, regulation of emerging technologies, and intellectual property in international law.
International Law and Global Health 6 ECTS Regulation of global health issues, role of international organizations (WHO, UN), and human rights in health contexts.
Capstone Thesis in International Law 12 ECTS In-depth legal research on a chosen topic, writing a comprehensive thesis, and presenting it.
Internship/Field Work 12 ECTS Practical experience in law firms, international organizations, NGOs, or governmental bodies.
Note- LLM Program: 180 ECTS (6 ECTS per course, 12 ECTS for thesis and internship)

Syllabus for BBA in Health, Medicine, and Life Sciences

  • ➠ 1st Year
  • ➠ 2nd Year
  • ➠ 3rd Year
Year 1:
Category Module ECTS Credits
Core Courses Principles of Management 10
Basics of Healthcare Management 10
Business Communication 10
Foundational Courses Healthcare Economics 10
Introduction to Medical Law and Ethics 10
General Electives Organizational Behavior 10
Total Credits 60
Year 2:
Category Module ECTS Credits
Intermediate Courses Healthcare Systems and Policies 10
Financial Management in Healthcare 10
Healthcare Marketing 10
Specialization Courses Hospital Administration 10
Health Information Systems 10
Elective Courses Project Management in Healthcare 10
Total Credits 60
Year 3:
Category Module ECTS Credits
Advanced Courses Advanced Healthcare Management 15
Strategic Leadership in Healthcare 10
Internship Hands-on Training in Healthcare Facility 15
Research/Capstone Final Thesis/Project 20
Total Credits 60

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